Tag Archives: pricing

Has the @SubwayUKIreland special lunch offer made them busy fools?

Walking through St Albans market place at lunch time today I passed Subway. I laughed to myself that their lunch offer “9 subs and a drink for £3” could be mis-read… they of course meant a choice of 9 subs … Continue reading

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Step 5 of #RetailChampion 10-Steps to Retail Success: Pricing and Promotions

This blog introduces the fifth step, of the “10-steps to retail success“, Pricing and Promotions. 10-steps to retail success is a process / methodology I’ve developed for my 1-2-1 mentoring clients. Over the coming weeks / months I’ll be introducing each … Continue reading

Posted in 10 steps to retail success, positioning, Pricing and Promotions, Uncategorized | Tagged , , , , | 4 Comments

Step 4 of #RetailChampion 10-Steps to Retail Success: Range Planning

This blog introduces the fourth step, of the “10-steps to retail success“, Range Planning. 10-steps to retail success is a process / methodology I’ve developed for my 1-2-1 mentoring clients. Over the coming weeks / months I’ll be introducing each step … Continue reading

Posted in 10 steps to retail success, Pricing and Promotions, Range Strategy, Retail Strategy, robust repeatable processes, saleable business, scalable, The Retail Champion | Tagged , , , , , | 3 Comments

Trade Show Season: How to select the right products for your retail range.

It is trade show season. Retail owners and buyers are visiting various exhibitions and events to identify products to merchandise in their stores in the coming months. Recently someone asked me the following question: “I’ve seen so many great new products, … Continue reading

Posted in Pricing and Promotions, Range Strategy, Retail Strategy | Tagged , , , , , , , , | 1 Comment

Price, Promotions and Positioning…

Recently a number of my clients have asked me about pricing and promotions. In particular one client, who has a “higher end” offering, was using a discounting method that was simply devaluing her brand. Reflecting on this I decided to … Continue reading

Posted in Pricing and Promotions, Retail Strategy | Tagged , , , , , | 8 Comments