Retailer master-classes – 10-steps to retail success #retailsuccess

I wanted to let you know that I am planning to offer 1-day master-classes for independent retailers / consumer-facing businesses around the UK, delivered within the communities, ideally in partnership with a local business community or network.

10 Steps to Retail Success

The sessions would be based on the 10-steps to retail success methodology and would include lots of practical activities that would mean those involved would leave the session with some tangible actions / outputs to apply to their businesses immediately.

I do need to take a fee for the delivery and my expenses but am happy to look at a shared risk / reward model for this. Businesses who attend should pay something (it means they are committed) although it’s also feasible that a local business or even the council might consider sponsoring such an event to subsidise some of the costs. I can partner with any local organisation who wants to do this with me for the benefit of local business owners (and hopefully to get some good local PR as well)

Creating a valuable learning and networking experience for local retailers

In addition to the delivery of the master-class (which I would do) a local partner could choose to build in aspects of networking activities and / or an exhibition element where sponsors could promote their services, for a fee, thus further generating revenue for the event.

Although I would want the local organiser to market the event I am very happy to contribute to local PR around what you are doing for local businesses (by organising these sessions for instance) and I’d also be happy to do similar PR contributions to help promote any local sponsors who are helping to make such an event viable.

Retailer Master-classes have been well received in the past…

I have a reference case for a similar event that was delivered in Pembrokeshire so if you would like to get direct feedback from someone I’ve worked with let me know. In that particular case it was a 3 hour workshop within a 4-hour event that included 2 x 30 minute networking breaks. As it was a short session there was very little time retailers to actually do the practical tasks but they did take away a list of things to think about. They covered my fee and charged retailers £25 to attend (70 attended up, which for such a rural area was a great turnout) and they had a lead sponsor for the event, PBI (http://www.pbi.org.uk/ Pembrokeshire Business Initiative).

Anyway, let me know if this is something you might be interested in for your area and then perhaps we can shape it together and take it from there!

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About Clare Bailey

Clare Bailey, The Retail Champion (formerly Clare Rayner), is one of the most well-known and respected retail experts in the UK. With unrivalled knowledge in retail, high streets and consumer matters, she offers unbiased, independent content – whether engaged as a professional speaker, for broadcast media, or for a written feature. Clare is a business woman, entrepreneur and founder of several small businesses. Having been born into a family of successful business owners, it was inevitable that she’d eventually jump off the corporate treadmill and step out on her own! Today her brand portfolio includes The Retail Champion, The Retail Conference, the Future High Street Summit and the Support for Independent Retail campaign. In addition, she is co-founder of Mobaro Retail UK and a non-exec director of Beed Virtual Assistant Services. Having started her career as a fast-track store management trainee for McDonalds, she went on to work with leading retailers such as M&S, Dixons and Argos. She moved swiftly into management roles before being headhunted into senior consulting roles with global software giant SAP, and international management consulting brand, Accenture. Her corporate background in senior retail, consulting and technology roles, coupled with her experience of creating and running her own business, has enabled her to be equally capable whether consulting to global brands or micro businesses. This unique blend has not only positioned her as a leading expert in all things retail, but has enabled her to add meaningful commentary and insight to the debate around the future of the high street, and, how technology is driving fundamental change in the way consumers, and businesses, interact. Clare has become an influential voice in her field, which has resulted in her becoming a regular media contributor and sought-after conference speaker. Often seen on Good Morning Britain, BBC Breakfast, Sky News, and Chanel 5 (to name a few), Clare speaks on a myriad of retail, high street and consumer issues – but is particular adept when it comes to explaining the context behind retail trading results, newly released data, and government stats, in a palatable and informative manner. In addition to broadcast and conference speaking, Clare is the proud author of two best-selling business books published by Kogan Page - The Retail Champion: 10 Steps to Retail Success, published July 2012 and How to Sell to Retail: The Secrets of Getting Your Product to Market, published February 2013. She has provided contributions to various academic texts, including Retail Marketing Management (published by Pearson). With an engaging, conversational yet informative style, Clare writes for press and content agencies, providing features, articles, blogs and opinion pieces as well as contributions to white papers and reports. However, when the situation demands a more serious style, Clare can deliver - In 2016 she wrote an extensive report for a major insurance and risk law firm, as a retail expert witness, to support a public liability suit. She found that project particularly enjoyable as it played well to her strengths – assimilating large amounts of data and information, identifying the key points and articulating that in an understandable manner. When not on TV or speaking at conferences, Clare’s “day job” sees her supporting consumer-facing businesses through her consultancy services. When asked to describe what she most loves about retail consulting it is typically the opportunity to “dig deep”, getting “under the bonnet”, in order to leverage the business data to uncover the insights that lead to “lightbulb moments”. She also loves working on business change programmes that centre on improving the processes and systems to increase profitability by supporting more rapid, better informed decision making, improving the customer experience, or simply by become more efficient and streamlined. In this respect she considers herself a “business engineer” with a brain that works like a relational database! Due to her years of experience, her logical, objective approach, her quick, rational thinking, she is known for being able to cut through complexity, seeing right through to the crux of issues, finding creative solutions that others may have overlooked. As if all that wasn’t enough, Clare is a working mum, juggling a home life in rural Lincolnshire with her partner, their 5 kids, 4 cats, and geriatric Labrador! For all enquiries, contact Clare directly on 01727 238890 or email champion@retailchampion.co.uk.
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