I wanted to let you know that I am planning to offer 1-day master-classes for independent retailers / consumer-facing businesses around the UK, delivered within the communities, ideally in partnership with a local business community or network.
The sessions would be based on the 10-steps to retail success methodology and would include lots of practical activities that would mean those involved would leave the session with some tangible actions / outputs to apply to their businesses immediately.
I do need to take a fee for the delivery and my expenses but am happy to look at a shared risk / reward model for this. Businesses who attend should pay something (it means they are committed) although it’s also feasible that a local business or even the council might consider sponsoring such an event to subsidise some of the costs. I can partner with any local organisation who wants to do this with me for the benefit of local business owners (and hopefully to get some good local PR as well)
Creating a valuable learning and networking experience for local retailers
In addition to the delivery of the master-class (which I would do) a local partner could choose to build in aspects of networking activities and / or an exhibition element where sponsors could promote their services, for a fee, thus further generating revenue for the event.
Although I would want the local organiser to market the event I am very happy to contribute to local PR around what you are doing for local businesses (by organising these sessions for instance) and I’d also be happy to do similar PR contributions to help promote any local sponsors who are helping to make such an event viable.
Retailer Master-classes have been well received in the past…
I have a reference case for a similar event that was delivered in Pembrokeshire so if you would like to get direct feedback from someone I’ve worked with let me know. In that particular case it was a 3 hour workshop within a 4-hour event that included 2 x 30 minute networking breaks. As it was a short session there was very little time retailers to actually do the practical tasks but they did take away a list of things to think about. They covered my fee and charged retailers £25 to attend (70 attended up, which for such a rural area was a great turnout) and they had a lead sponsor for the event, PBI (http://www.pbi.org.uk/ Pembrokeshire Business Initiative).
Anyway, let me know if this is something you might be interested in for your area and then perhaps we can shape it together and take it from there!