Some activities for Independent Retailer Month!

Ahead of Independent Retailer Month, July 2011, I wanted to share some of the great activities that are happening to support and celebrate Independent Retail.

  1. I love this shop because…
  2. A blog-a-day for Indie Retail…
  3. Send us your news and we’ll press release it for you
  4. Special offers from supporters…
  5. Representation of supporting retailers on our website

There is so much going on! Below is a brief summary of each with links for more detail!

I love this shop because…

This is a fun and innovative addition to the campaign to celebrate independent retail, inviting everyone (customers, staff, shop owners, suppliers) to complete the sentence “I love this shop because…” with their video answer.

If you’ve not done a video response before it’s quite simple – you just click into the comments box as if you were going to type a comment and a link appears to the right “or Create a video response

Hopefully this will encourage everyone to reflect on the positive reasons why we need to support our independent retailers!

A blog-a-day for Indie Retail…

An amazing array of business experts, renowned authors, speakers and professionals have come together to share their knowledge, experience, insights and advice with independent retailers via a blog-a-day throughout July!

Some of the featured bloggers include:

And that’s just a few of the key participants!

Independent Retailers can subscribe to this blog, where it will be published, or will be able to see it via twitter by following #indieretail or via Independent Retailer Month UK facebook page.

Press release for you…

We know smaller retailers are busy people and the last thing you probably want to be doing is issuing press releases! If you email us your news with a few images we’ll press release it for you on our PR Log account, hopefully getting you some attention from the press!

Special offers from Supporters…

Several of those businesses who support Independent Retailer Month UK are those who service the retail sector. As such they’ve come up with a range of special offers for retailers throughout July. If you want to find out more the details will be available on Independent Retailer Month UK News page and latest offers will be included in our email newsletters – so please do sign up to receive the newsletters using the form on the Independent Retailer Month homepage.

Giving supporting retailers a presence on our website…

In a few days we’ll be launching a 2nd form that retailers who are supporting the campaign and getting involved can complete to share their details with us. What we’ll then do is create a list on the website of all those retailers who are getting involved, by name, business type, location and with a link back to their website or Google places listing – whatever online presence they have for their shop.

This should have 2 benefits – it will help people to know who the really active local retail businesses are, should they want to make an effort to shop local during independent retailer month (and beyond) and it will encourage other retailers to do something so they too can be listed!

Independent Retailer Month UK 2011

If you think that sounds busy you should also check out our Get Involved page on the main website – there are links to all manner of social media where you can spread the word as well as access to logos that you can download to include in your window graphics.

2011 is just the beginning – we have some fantastic plans for 2012… so keep up to date and make sure you tell everyone you know that you are celebrating Independent Retailer Month, are they?

 

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About Clare Bailey

Clare Bailey, The Retail Champion (formerly Clare Rayner), is one of the most well-known and respected retail experts in the UK. With unrivalled knowledge in retail, high streets and consumer matters, she offers unbiased, independent content – whether engaged as a professional speaker, for broadcast media, or for a written feature. Clare is a business woman, entrepreneur and founder of several small businesses. Having been born into a family of successful business owners, it was inevitable that she’d eventually jump off the corporate treadmill and step out on her own! Today her brand portfolio includes The Retail Champion, The Retail Conference, the Future High Street Summit and the Support for Independent Retail campaign. In addition, she is co-founder of Mobaro Retail UK and a non-exec director of Beed Virtual Assistant Services. Having started her career as a fast-track store management trainee for McDonalds, she went on to work with leading retailers such as M&S, Dixons and Argos. She moved swiftly into management roles before being headhunted into senior consulting roles with global software giant SAP, and international management consulting brand, Accenture. Her corporate background in senior retail, consulting and technology roles, coupled with her experience of creating and running her own business, has enabled her to be equally capable whether consulting to global brands or micro businesses. This unique blend has not only positioned her as a leading expert in all things retail, but has enabled her to add meaningful commentary and insight to the debate around the future of the high street, and, how technology is driving fundamental change in the way consumers, and businesses, interact. Clare has become an influential voice in her field, which has resulted in her becoming a regular media contributor and sought-after conference speaker. Often seen on Good Morning Britain, BBC Breakfast, Sky News, and Chanel 5 (to name a few), Clare speaks on a myriad of retail, high street and consumer issues – but is particular adept when it comes to explaining the context behind retail trading results, newly released data, and government stats, in a palatable and informative manner. In addition to broadcast and conference speaking, Clare is the proud author of two best-selling business books published by Kogan Page - The Retail Champion: 10 Steps to Retail Success, published July 2012 and How to Sell to Retail: The Secrets of Getting Your Product to Market, published February 2013. She has provided contributions to various academic texts, including Retail Marketing Management (published by Pearson). With an engaging, conversational yet informative style, Clare writes for press and content agencies, providing features, articles, blogs and opinion pieces as well as contributions to white papers and reports. However, when the situation demands a more serious style, Clare can deliver - In 2016 she wrote an extensive report for a major insurance and risk law firm, as a retail expert witness, to support a public liability suit. She found that project particularly enjoyable as it played well to her strengths – assimilating large amounts of data and information, identifying the key points and articulating that in an understandable manner. When not on TV or speaking at conferences, Clare’s “day job” sees her supporting consumer-facing businesses through her consultancy services. When asked to describe what she most loves about retail consulting it is typically the opportunity to “dig deep”, getting “under the bonnet”, in order to leverage the business data to uncover the insights that lead to “lightbulb moments”. She also loves working on business change programmes that centre on improving the processes and systems to increase profitability by supporting more rapid, better informed decision making, improving the customer experience, or simply by become more efficient and streamlined. In this respect she considers herself a “business engineer” with a brain that works like a relational database! Due to her years of experience, her logical, objective approach, her quick, rational thinking, she is known for being able to cut through complexity, seeing right through to the crux of issues, finding creative solutions that others may have overlooked. As if all that wasn’t enough, Clare is a working mum, juggling a home life in rural Lincolnshire with her partner, their 5 kids, 4 cats, and geriatric Labrador! For all enquiries, contact Clare directly on 01727 238890 or email champion@retailchampion.co.uk.
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